iSuppli doesn't categorize the iPhone as a smartphone, but plenty others do. Market research firm Canalys, in fact, does, and says that despite not debuting until the middle of the year, the iPhone is the third largest-selling smartphone in the world, and also has 28% of the U.S. market.
The report says that in Q4 of 2007, Nokia had 52.9% of the worldwide "smart mobile device" market, RIM had 11.4%, and the iPhone had 6.5%. Motorola also had 6.5% of the market, but sold 19,020 fewer phones.
Even more telling is Apple's Q4 2007 share of the U.S. market. The iPhone scored 28% of the market, second to RIM with 41% but far ahead of third place device manufacturer Palm.
Anyone remember when Microsoft CEO Steve Ballmer said about the iPhone when it was introduced?
"There's no chance that the iPhone is going to get any significant market share. No chance."Uh, huh. Canalys' report also says that combined Windows Mobile smartphones totaled 21% of the U.S. smartphone market in Q4. That's combined. About that insignificant market share, Steve?
Speaking of Steve, Jobs said he wanted 1% market share by the end of 2008. But he was talking about total cell phone market share, not smartphone market share, so the iPhone still has a ways to go. However, it seems likely that Apple may sell the 10 million iPhones they projected by the end of 2008, so Jobs may get his wish.
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